Privacy Policy and Cookies

Scope

This Privacy Policy covers how Genius Limo handles personal data on our website and mobile applications. We priorities the protection and security of your personal information.

Controller’s Name and Contact Information

Organisation: Genius Limo

Email: booking@geniuslimo.com

Data Security

We implement robust security protocols to protect your data from unauthorised access, disclosure, alteration, and destruction. Your information is securely stored, and we continuously update our security practices.

Website and App Provision

Our Black Car Service is available through our website and mobile applications. By using these platforms, you agree to this Privacy Policy.

Cookies and Similar Technologies

For detailed information on cookies and similar technologies, please see our separate Cookie Policy.

Special Features of the Genius Limo Apps

Our mobile apps offer exclusive features. Please review the app-specific privacy settings and terms for more details.

Social Media Plugins

We use social media plugins that allow content sharing on social networks. Note that these plugins may collect your data as outlined in our Cookie Policy.

Data Processing for Service Use and Ride Bookings

When you use our services and book rides, we collect and process your data to fulfil services, communicate with you, and for other legitimate purposes.

Payment and Fraud Prevention

We utilize secure payment processing methods to protect your financial information and prevent fraud.

Communication with Genius Limo

We may contact you regarding your bookings, account, and service-related issues. You can manage your communication preferences in your account settings.

Email Marketing and Newsletters

With your consent, we may send you promotional emails and newsletters. You can opt out at any time by following the unsubscribe instructions in the email.

Use of Data Processors

We may employ data processors to perform specific services. These processors are bound by our data protection requirements.

Automated Decision-Making

We do not engage in automated decision-making that significantly affects individuals based on personal data.

Data Retention and Deletion

We keep your data only as long as necessary for the purposes outlined in this Privacy Policy or as required by law. Once no longer needed, your data will be securely deleted or anonymised.

Privacy Policy Updates

We may revise this Privacy Policy to reflect changes in our practices or legal requirements. Please review this policy periodically for updates.

Cookies Policy

This technology tracks and analyzes user behavior to optimize our app’s performance and marketing efforts. It helps us understand how users interact with our app and improve their experience.

Adnxs (AppNexus)

AppNexus, a digital advertising technology company, uses cookies to deliver relevant ads based on your browsing habits and interests.

Bing Ads

Bing Ads, a Microsoft advertising platform, uses cookies to provide personalised ads and measure the effectiveness of our campaigns on the Bing network.

Double Click

DoubleClick by Google uses cookies to serve and measure the effectiveness of our display ads, enabling us to provide more relevant content to users.

Facebook (Custom Audiences and Impressions)

We use Facebook cookies to show personalised ads to users who have interacted with our website or app and to measure ad performance.

Google Ads (formerly Google AdWords Conversion Tracker)

Google Ads Conversion Tracker uses cookies to track and measure the effectiveness of our online ad campaigns, helping us understand which ads and keywords lead to conversions.

Google Analytics

Google Analytics uses cookies to collect and analyse website traffic data, enabling us to improve our website’s functionality and content based on user behaviour.

Google Dynamic Remarketing

This technology shows personalised ads to users who have previously visited our website or app, re-engaging visitors and encouraging conversions.

Google Firebase

Google Firebase uses cookies to collect user data and provide analytics on app usage, user engagement, and other statistics to enhance our app’s performance.

Google Fonts

Google Fonts cookies ensure the correct display of fonts on our website, providing a consistent and visually pleasing experience for users.

Google reCAPTCHA

Google reCAPTCHA cookies prevent spam and abuse on our website, enhancing security and ensuring that legitimate users use our services.

Google Tag Manager and Conversion Link

Google Tag Manager manages and deploys other tracking technologies, while Conversion Link measures the effectiveness of ad campaigns and website conversions.

Hotjar

Hotjar cookies gather data on user behaviour through heatmaps, surveys, and session recordings, allowing us to improve our website’s usability.

Intercom

Intercom cookies enable us to provide customer support and chat services, making it easier for users to contact us and obtain assistance.

LinkedIn Marketing Solutions

LinkedIn Marketing Solutions uses cookies to display personalised ads to users based on their professional interests and activities on our website.

Mailchimp

Mailchimp cookies track the performance of our email marketing campaigns, including email open rates, click-through rates, and conversions.

Mixpanel

Mixpanel cookies provide analytics, enabling us to gain insights into how users interact with our app and make data-driven improvements.

Nexmo

Nexmo cookies enhance the functionality and performance of our communications services, such as SMS notifications.

Optimizely

Optimizely cookies run A/B tests to optimise website content and user experience by comparing different versions of web pages.

Outbrain Pixel / OutBrain Amplify

Polyfill ensures that our website functions correctly on older web browsers, enhancing user experience and accessibility.

Raygun

Raygun cookies monitor and diagnose errors and issues on our website, allowing us to provide a more reliable service.

Rudderstack

Rudderstack is a customer data platform that uses cookies to collect and manage user data for analytics and marketing purposes.

Salesforce

Salesforce cookies manage customer relationships and interactions, helping us provide personalised and effective customer service.

Sendgrid

Sendgrid cookies are used for email delivery and analytics to ensure the successful transmission and performance of our email communications.

Snowplow

Snowplow is an event tracking and analytics platform that uses cookies to collect data on user interactions with our website and app.

Twitter Advertising

Twitter Advertising cookies provide personalised ads and measure the effectiveness of our campaigns on the Twitter platform.

Xandr

Xandr is an advertising platform that uses cookies to deliver personalised ads and measure the performance of our advertising campaigns.